Our Beliefs


A South Asian bride so comfortable in her own skin. Confident in herself and unafraid to break the mold. Determined to express her personality through the finest wardrobe and jewelry, knowing that her wedding day look will be captured for a lifetime. We recognized that most South Asian brides were afraid of bridal makeup and hair, and we want to redefine what a South Asian bride is “supposed” to look like. No, we DON’T need to plaster our face with pounds of makeup. No, we DON’T need to look unrecognizable at our own wedding. We want brides who care so much about the elegance behind an effortless chic look. We want brides who believe a natural look is full of timeless glamour. This is what we give to our brides. This is what we believe in. This is what we love to do.